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Email becca@brandxchange.agency for marketing enquiries
Email andy@brandxchange.agency for any investment enquiries

Tom Easton

Tom is an experienced wellness operator with a passion for helping others. Over a 17-year career, he has worked for several prominent international fitness brands across the globe. He has always been at the forefront of bridging the gap between physical offerings and digital solutions in the fitness industry. A behaviour change specialist, he understands what it takes to improve member and customer engagement.

Claire

Claire’s her name and content is her thing! A PR specialist with over 16 years’ experience Claire can instantly pick up a brand’s tone and run with it. She’s worked across health & fitness, fashion and interiors and loves nothing more than swooning over instragrammable homes and planning her next project at home, which she shares with husband, three kids and her dog! And when she’s not juggling work and home-life Claire is quite the paddleboarder!

Laura

Laura is a graphic designer by trade and turns her passion for illustration and all things creative into meaningful content for clients across social media, web, marketing materials and more. Fancy, right? Laura’s creativity is matched only by her burning passion for cricket! When she’s not knocking clients for six, Laura spends her time as a part-time Performance Pathway Coach for Cricket East, a role she has proudly performed since 2017. Howzat for an all-rounder? When she’s not watching (in her favourite slippers), playing or coaching cricket Laura can be found training for her next half or full marathon. Run Laura, RUN!

Andrew

First and foremost Andrew is known as the Lord of the GIFs as his chat in the bXc group chat is 90% GIF. Our in-house video editor, he enjoys going deep into the world of Adobe Premiere Pro and After Effects to help bring our clients’ vision to life. He’s yet to find a client who wants some metal music on their videos but never loses hope. Inspired by nature if he’s not creating content he’s likely to be deep in nature whilst running trails and is known to run an Ultra Marathon or 8! If you know, you know.

Tom

Tom is an experienced journalist, editor and communicator who has spent more than 20 years working in (and writing about) sport and fitness. He is currently contributing editor at HCM, the fitness industry’s leading publication, and editor of SportsNation, the b2b magazine for the UK’s sports sector.

Born in Finland, Tom speaks four languages. He is passionate about sports, fitness and tech – and an ardent advocate of the power of sport and of the positive change it can make in people’s lives.

Becca Douglas

As chief story-teller, Becca has an eye for creating compelling content that builds brands, builds community and ultimately business. Having worked in PR, comms and marketing for more than 20 years Becca now works with brands to transition them into web 3.0 and deliver solid strategies. Winning countless awards for campaign execution and results, Becca understands the importance of driving hardworking and creative programmes of PR and content, which delivers what really matters – results.

Andy Hall

Seasoned health, tech and web 3.0 advisor. Andy’s experience is vast and covers everything from operations, fitness tech and SAAS, including blockchain, web 3.0, fitness app start-ups, NFT projects, move to earn projects and more recently building the fitness metaverse. Andy is regularly invited to talk about web 3.0 and its impact on the future of fitness and business.