by
Phil Taylor
Kickstart your marketing strategy with these ✨ 11 AI prompts ✨and a 🖌️Canva whiteboard template 🖌️, designed to deepen your understanding of your customers and value propositions...
Prompt 1: “You are a customer centric marketing professional. Give me the possible market segments for my business [business name]. We are [add an overview of your business, products and services]. Give me the possible customer segments that would benefit from our services.”
Prompt 2: “Give me the personas of the [add your service/product decision maker] for these customer segments. Develop the buyer personas for each segment. Include [add any specific information you think is important to add].”
Prompt 3: “Give me the jobs that each persona is trying complete. Tell me what they are responsible and accountable for. Include their KPIs”
Prompt 4: “What causes the persona pain whilst trying to complete these jobs successfully. Go into detail and be specific about what annoys them and what could stop them from completing the job and achieving their KPIs.”
Prompt 5: “Tell me what each persona could gain from completing their jobs successfully and achieving their KPIs. Include gains for their business, their career and their personal lives.”
Prompt 6: “List the features and benefits of working with [business name, description and an overview of your business, products and services] a growth marketing agency delivery growth marketing strategy, marketing activity implementation and marketing content creation.”
Prompt 7: “Give me a list of the pain relievers for each persona. These are the things our services can do to alleviate the identified pains of the persona.”
Prompt 8: “Give me a list of the gain creators for each persona. These are the things our services can do to create customer gains.”
Prompt 9: “Using the information in this thread give me all the possible value propositions [business name] can offer their customers.”
Prompt 10: “Give me the alternatives to each value proposition that will help the customer complete the job. Include competitors, other methods and the consequences of not doing anything.”
Prompt 11: “Create a value statement that is clear and free of jargon. Avoid gimmicky language. I want my customers to believe and trust me.”
Let us know how you get on with these prompts.
Use the button above to access and start using the Canva template yourself.
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